Wasted URLs: Ape.com and Apes.com

posted in: External Screenshot, Smog 0

Ape Con Myth is all for acronyms, but online it is easy to take them too far.

Yes, Automated Production Equipment does equal A.P.E., but even as “The World Leader in Surface Mount Repair Equipment”,  this is not cutting it for Ape.com…

But at least A.P.E. is supposedly international and put what looks like an ape under the palm tree in their logo.  All Phase Electrical Systems, on the other hand, is an electrical contracting outfit only serving southern California.  Unless the owner is big into evolution and thought he was covering a nod to apes by putting his picture on the site, there’s no justification for Apes.com looking like this:

Wasted URLs: Unicorn.com

There’s pretty much no excuse for this redirect.  Of all the places in the IBM empire, something called WebSphere is where they send people looking for unicorn.com?


This is more what we’re looking for when the subject is unicorns…


This domain should be surrendered at once to a commission of elementary school kids who will be charged with its protection from non-awesome incarnations in the future.

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